MEET KEY BLUE LIGHT BUYERS

The Emergency Tech Show draws in key tech buyers and decision-makers from across the UK emergency services sector who are looking for the next technological breakthrough to transform their response operations.

Our figures speak for themselves - take a look at our audience breakdown, and get in touch to discuss how we can best promote your business to our audience of thousands of tech-focused blue light professionals.

AUDIENCE BREAKDOWN

SECTOR BREAKDOWN

Police 36%
Fire & Rescue 28%
Ambulance 25%
Search & Rescue/Voluntary 9%
Other 2%

AREA OF RESPONSIBILITY

Management 35%
Operations & Response 17%
Research & Development 17%
Strategy & Planning 16%
Training 6%
Communications & Media 5%
Procurement & Purchasing 4%

ANNUAL BUDGET

Less than £50,000 35%
£50,000 - £250,000 27%
£25,000 - £1 million 14%
£1 million - £5 million 13%
More than £5 million 11%

AN AUDIENCE WITH BUYING POWER

80%
OF VISITORS WERE INFLUENCERS OR KEY DECISION-MAKERS
82%
OF VISITORS ATTENDING HAVE ACTIVE BUYING REQUIREMENTS
86%
OF VISITORS ATTEND TO SOURCE NEW PRODUCTS & SERVICES

SERVICES IN ATTENDANCE

48
OUT OF 48 UK POLICE FORCES ATTENDED IN 2026
50
OUT OF 52 UK FIRE & RESCUE SERVICES ATTENDED
14
OUT OF 14 UK AMBULANCE SERVICES ATTENDED IN 2026

REQUEST A FLOORPLAN

Find out which stands are available and who will be participating at The Emergency Tech Show 2027
 

SPEAK TO THE TEAM

Get in touch with our Sales Team for more details on how we can put you on the path to exhibition success.
 

REGISTER YOUR INTEREST

Join key digital stakeholders across the blue light sector from 6-7 October 2027 at the NEC Birmingham and discover the art of the possible in emergency tech. 


 

THE EMERGENCY SERVICES SHOW

Co-located alongside the Emergency Services Show, explore the kit, equipment and innovation shaping the future of emergency response. 


 

ENQUIRE ABOUT EXHIBITING

Partner with ETS to engage directly with digital decision-makers actively seeking solutions to improve operational efficiency, capability and public safety.